Why Participate

Following the success of the first and second editions, World of Coffee Dubai 2024 will engage an audience from the United Arab Emirates and beyond. Designed to connect coffee producers, manufacturers, retailers, traders, and the broader industry, #WOCDubai is tailored for the UAE’s coffee businesses and those who wish to break into the Middles East’s emerging coffee industry.

Explore the busy trade show floor and popular show features such as the Roaster Village, UAE National Championships, SCA Community Lounge, Best New Product Competition & Display, Lectures, and much more.